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The Unicorn Press

Everything you didn’t know you didn’t know about Learning Experience Design! Get our latest musings and big ideas straight from the showers of our most sociable team members.
Daria Kriel

The CRAP rule: Layout basics for Learning Experience Designers

May 19, 2025
We know design should support learning, not distract from it. Yet many Learning Experience Designers feel unequipped to evaluate whether their creations look and feel good to engage with. The CRAP rule is here to help you rescue your learners from a… well, a crap e-learning experience.
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Busi Mavuso

Transitioning from pedagogy to adult learning

January 20, 2025
Join me as I reflect on my experience moving from secondary to adult education. I’ll unpack what I’ve discovered about teaching and learning, and the skills I’ve been developing to help me transition.
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Dr Lizzy Steenkamp

The trouble with Bloom's taxonomy

April 30, 2024
What happens when the principles that underpin a theory of assessment are used to scaffold an entire learning pathway? Well, in short, it can go pear-shaped quite quickly.
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Kira Theunissen

Tapping into human potential

November 6, 2023
Join me as I delve into some interesting corners of the theory that underpins commonly understood notions of human potential. I'll consider the conditions needed to make it possible for people like Elon Musk, and perhaps even myself, to reach our full potential.
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