The home base: Learning Management Systems

Think of a Learning Management System, or LMS, as the digital classroom. It's where learners find their courses, submit assignments, and interact with instructors. Essentially, it's the central hub for all online learning adventures.

Common LMS features include:

  • Course navigation and access
  • Assignment submission
  • Discussion forums
  • Progress tracking and grades
  • Analytics and reporting
Each LMS has its own flavour, but they all aim to do roughly the same job – seamlessly deliver, manage, and track content and learner progress, creating an effective and engaging digital learning environment.

Once you've seen one LMS, you'll start to recognise the patterns in others. That said, some LMSes work better in certain contexts than others.

Popular LMS platforms

The following LMS platforms are quite common and you’re bound to hear them mentioned in EdTech conversations.

  • Moodle: A customisable, open-source LMS that’s popular in academic settings. Think of it as the DIY option: flexible, but sometimes clunky.
  • Canvas: Sleek, clean, and friendly for both learners and admins. A favourite in higher education and, increasingly, in corporate learning.
  • Blackboard Learn: Reliable and feature-rich, though occasionally clunky. Used widely in universities with complex needs.
  • LearnWorlds: A more modern, course-selling platform with built-in marketing tools. Great for those creating and selling online courses independently.

How to choose the right LMS

Working with LMSes is not just about knowing what they offer. You need to know which ones suit your needs. Selecting the right LMS depends on a range of factors that can broadly be categorised into these buckets:

  • Budget
  • Audience size and type
  • Complexity of sales and enrolment processes
  • Customisation needs
  • User experience requirements
  • Integration capabilities
  • Analytics and reporting features

You may also come across the term ‘LXP’ (Learning Experience Platform). These are similar to LMSes but tend to focus more on delivering personalised, self-directed learning experiences. For the purposes of this guide, it's fine to think of them as part of the same broader category.

There are also some other systems, often integrated with LMSes, that you may have heard of: 

  • A CRM (Customer Relationship Management system) is used to track leads, manage communications, and drive enrolments in large organisations and universities. 
  • An SIS (Student Information System) is used to store all student information and records in ways that are more robust than the typical LMS can achieve.
  • A Service Desk is used to facilitate student support while they are engaged in their academic journey. Some CRMs can double up as Service Desks.

Some LMSes offer features that negate the need for these additional systems, but the robustness of your required ecosystem will ultimately depend on the complexity of your academic offering.

Bringing content to life: Authoring tools

If an LMS is the classroom, then authoring tools are the workshops where the lessons are built! These are the software applications Instructional Designers and E-Learning Developers use to create the course content before it reaches the LMS.

An authoring tool usually allows you to:

  • Create interactive activities
  • Embed multimedia (videos, images, animations)
  • Control how learners navigate content

Popular authoring tools

Some authoring tools are basic, others are highly customisable. Not every project needs one, but they’re essential when interactivity or a polished product is required. Popular authoring tools include:

  • Articulate Storyline: The Swiss army knife of authoring tools. Allows for detailed custom interactions and branching scenarios (where each choice leads to a different outcome).
  • Rise 360: Part of the Articulate suite, Rise is web-based and perfect for building beautiful, responsive content fast. Great for mobile-friendly courses.
  • Adobe Captivate: Ideal for simulations, particularly software training. Powerful, but has a steeper learning curve.
  • Lectora: Known for compliance-heavy content. Robust, structured, and often used in regulated industries.
  • Evolve: A slick, browser-based tool known for ease of use and modern design. Excellent for quick, responsive builds.

Many LMSes also have their own basic authoring features, but these are often limited in interactivity and customisation. The need for richer interaction is what typically drives the use of separate authoring tools outside an LMS.

How to choose the right authoring tool

Choosing an authoring tool depends on your content goals, team skills, and budget. If you need custom interactions and have time to build them, tools like Storyline or Captivate are ideal. If you want to get a sleek course developed quickly with minimal fuss, Rise or Evolve may suit you better. 

It’s important to consider who will be maintaining the content, how often it will be updated, and the devices your learners will use. Accessibility, whether the course can be exported and transported across LMSes using standards like SCORM, and collaboration features may also guide your decision. 

In some cases, it’s also best to avoid external authoring tools altogether and rather use the built-in authoring tool supplied as part of the LMS.

Other learning experiences

E-learning isn’t limited to formal courses. Increasingly, learning is happening in smaller, more flexible formats that meet people where they are. Here are some examples of digital learning that might surprise you:

  • Knowledge repositories: Think of a searchable library or intranet where people can find articles, videos, and guides. It’s self-service learning, not instruction-led.
  • Microlearning apps: Short, focused bursts of content delivered via mobile apps. Duolingo is the poster child, but these are also common in workplace learning, such as an app that sends you daily facts related to your job.
  • WhatsApp-based learning: Yes, really! Some learning programmes deliver content, reminders, and quizzes via messaging apps, ideal for low-bandwidth environments or audiences without access to LMSes.
  • Social learning communities: Think of these as online hubs where learners connect and share. Slack channels, Facebook groups, or dedicated community sites where learners ask questions, share resources, and build knowledge collaboratively are some examples.

Putting it all together

That’s a lot of information, I know. Let’s summarise it in a quick table.

Tool type Examples Main purpose
Learning Management System (LMS) Moodle, Canvas, Blackboard Learn, LearnWorlds Hosting, tracking, and managing learning
Authoring tools Storyline, Rise, Adobe Captivate, Lectora, Evolve Creating the content learners engage with
Other digital learning formats Knowledge repositories, microlearning apps, Whatsapp-based learning, social learning communities Self-directed, informal, peer-led, or on-the-job learning

So which tools should you use? It depends on your audience, your content, and your goals. It takes a lot of research and analysis to select the right mix. At Who’s your ADDIE we offer a Solution Design package to help you make appropriate decisions from day one, because changing direction down the line can be a very expensive and challenging process. Get in touch to learn more.

And remember, tools don’t exist in silos. Most effective e-learning setups combine multiple platforms.

Final word: You don’t need to master everything right away

Good news – you don’t have to know every tool inside and out. But having a working knowledge of what’s out there will help you:

  • Ask better questions during a project
  • Pick the right tool for the job
  • Communicate more effectively with developers and stakeholders

Learning tech evolves quickly, but the fundamentals stay pretty stable. Know what role each tool plays, and you’ll stay grounded no matter what shiny new platform comes next.

Want more guidance like this? Join our UX Mentorship Programme for Instructional Designers and E-Learning Developers who want to create learning that feels good to use and actually works.